Panel Discussion – Enhancing Brand Value with Shrink Sleeves

Panel Discussion – Enhancing Brand Value with Shrink Sleeves

Monday, November 16, 2020 4:13 PM to 5:10 PM · 57 min. (Africa/Abidjan)

Information

Moderator: David Lukshus, President & CEO, COG

Panelists: Lucas Helferty, NPD Manager – The Absolut Company - Pernod Ricard 

Tracy Murchison (P&G Beauty Care Design Manager — Olay)

Jerome Labie, R&D Innovation Manager EMEA, The Coca-Cola Company

Andrea Rizzardi, Head of Design, Gentlebrand

Cog, LLCAbout Cog: Cog is a brand packaging development and prototyping company specialized in driving faster, smarter brand packaging and creating superior consumer engagement with brands.   We provide services and solutions to key stakeholders during the critical development phases to:   Facilitate Innovation Optimize Design-to-Print development Accelerate speed-to-market Reduce and avoid costs Our packaging expertise includes: Boxes & Kits Direct-Printed Structures Flow Wraps Folding Cartons & Multi-Packs Pressure Sensitive Labels Pouches & Sachets Shrink Sleeves Our capabilities and services include: > 2D Design Graphic Design, Design Adaptation, and Implementation Retouching and Color Correction Production Artwork > 3D Design Ideation and Rendering Structural Design and Engineering > Printing & Decoration Development & Verification Color Development Finishes, Foils, and Substrates Printing Optimization and Verification > Design Comps, Mock-Ups, Proofing “Glamour” Comps Iteratives and MVPs Design Lock Target Proofs

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